New Commercial For ‘The Little Mermaid’ Reportedly Uses The N Word

New Commercial For ‘The Little Mermaid’ Allegedly Spells Out ‘NIGA’

A new video purporting to be a commercial for the new Little Mermaid movie, is causing quite a stir on social media.

The video features Halle Bailey, and the words “Now Playing.”

But the letters for the phrase “now playing” appeared in a peculiar order … with the “N” appearing first, then the “I”, then the “G” followed by the “A”, before the rest of the letters appeared.

@beanstillfunny

They spelled out the word N-I-G-A. They know what they doing we cant win for losing #thelittlemermaid #racist

♬ original sound – Beanstillfunny

The highly anticipated live-action remake of the 1989 Disney animated classic dominated the domestic box office last weekend. And it looks like this mermaid has legs, as the film just crossed the $250 million mark at the global box office.

Officially breaking even on its $250 million budget, not including the film’s massive marketing budget, and propelling past disappointing international box office numbers, which were no doubt influenced by ‘ratings bombings’ on international review sites.

The live-action film, which stars Halle Bailey as the mermaid Ariel, is Disney’s latest live-action re-imaginings of their iconic properties. Just yesterday the live-action remake passed the 1989 film’s worldwide box office total. However, despite the film’s generally positive response from audiences and its domestic success, the film’s profitability has been a constant question since its release.

There is no doubt that, internationally, at least, the film has floundered. In China, the film had an opening weekend of under 5 million dollars, a dismal showing for the country, which usually makes up a fair share of Disney’s international box office.